When we work with clients, we often get asked, ‘Why should I outsource my digital marketing?’ which is where we could just simply say because we’re the best and leave it at that. But in order to be the best you have to provide value to your clients and that includes weighing up your marketing options and opportunities.
In-House vs Outsourced Marketing
We understand why many businesses, in an ideal world, want an in-house marketing team but having your own in-house team isn’t always attainable for some businesses. But just because it might not be attainable, it doesn’t mean you shouldn’t utilise digital marketing.
When you take digital marketing as a whole, It’s a lot to take in. There are so many aspects that make up digital marketing including, SEO, PPC and even social media that are constantly changing and adapting and evolving due to consumer needs.
For each of these areas of marketing to work effectively you need to either hire the best of the best for each area of marketing or be willing to support your in-house team with ongoing training and support to make them the best of the best which poses the question for many companies, is an in-house marketing team cost effective in the long term?
If the answer is no, then keep reading…
A Little About Us…
Deliver is a digital marketing agency that supports businesses wanting to grow their business through digital marketing. We’re not here to tell you that by the end of the article you should be handing all your money over to us, we’re here to open your eyes to the world of outsourcing digital marketing, how it works and the top 5 reasons why our clients choose to outsource their digital marketing to us.
5 Benefits of outsourcing marketing services
Lower Cost Implications
When you consider investing in your digital marketing, the number one deciding factor is usually cost. For many businesses, keeping costs low and under control is crucial. With an in-house marketing team, those costs can creep up without realising, especially if you really believe in supporting your team with training.
Outsourcing digital marketing is a cost-effective solution, especially in the long term. With outsourcing, you receive access to a whole team who are there to support you each month and help your business grow and answer all questions you might have, all for a fraction of the cost of a full-time employee.
Fresh Perspective
Working with a digital marketing agency means you will always have a fresh perspective to lean on when it comes to growing your business. With outsourcing, one simple thought can branch into a strategy when different opinions come together, especially when the opinions come from experts. This leads us to our 3rd point…
Experts in the Industry
The biggest advantage of outsourcing is that you’re not outsourcing to people who have no idea what they’re doing, you’re outsourcing to digital marketing experts who know what works and what doesn’t. With outsourcing services, you don’t have to worry about providing training especially when a new update to digital technologies happens or a new feature on social media platforms is released because your outsourcing team will already be equipped with the knowledge to utilise all updates.
Consistency
Having a digital marketing strategy that’s effective is a long-term commitment. As an outsourcing agency, we don’t want you to have 1 month of success, we want your business to function efficiently for the long term which is why we consistently offer digital marketing support over the long term and ensure we are always adapting to the marketing climate so that your business is evolving and keeping up with user trends.
Each month, an agency, like us, will report on how your business is currently performing and show insights into what is working well and what we believe are the next steps to continue your business’s success. If something isn’t working for your business or isn’t providing you with the best results, we will be the first people to identify it, after all, that’s our job.
Assurance
Running a business is time-consuming and if you want your business to succeed you can’t do it all alone. When you work with Deliver, you can be assured that you have knowledgeable experts who are invested in your business. We don’t want to be seen as your outsourced digital marketing agency, we want to be an extension of your business and be there to help you grow your business by being your digital marketing partner.
Intrigued?
If we’ve piqued your interest in outsourced digital marketing and you are interested in finding out more about how we can specifically help your business and potentially save you a lot of money in recruitment costs, please get in touch with our team.
Take advantage of our FREE Audit
If you’re interested in outsourcing but are on the fence as to whether outsourcing is for you then why not take advantage of our free audit? All you have to do is fill in the form and we’ll do the rest!
Our team will spend 1 hour researching your business, and the current market and highlight what your business is doing well and what it needs to be doing in order to grow. If our FREE report findings appeal to you then our team will be ready to discuss the next steps but if it’s not the right time that’s okay, we won’t hold a grudge!