LASE Cosmetic

Overview
Lase Cosmetic is a luxury clinic operating in the North East specialising in surgical and non-surgical procedures. 
Client
LASE Cosmetic
Focus
SEO, Website Design, Website Development
Year
2019
LASE Cosmetic Desktop View
LASE Office

The Strategy

The medical industry is an industry that needs to be honest and transparent. This was our core principle we adapted when it came to designing the website.

From creating a clear and easy to understand sitemap to an easy to navigate page design that equipped each new customer with all the key content they need to make the decision to proceed with a consultation.

Our strategy included:

Medical Copywriting

Clear user journey for conversion

Full transparency for all treatments, team pages and additional information

Targeted keywords

Competitor research for the North East

Technical SEO audit

Link building support

Lase mobile 2

What our Client Says

Our existing website was a little tired looking having been unchanged for some years. We were keen to modernise it and to review the SEO in general.

Our business is mostly driven by word of mouth but nevertheless SEO and visibility are still important as our patients still prefer to ‘check us out’ before arranging appointments so a website that promoted us in a manner they would find professional and welcoming was important.

The website created by Deliver Media nailed the brief we set. It is professional and informative. Patients find it easy to navigate and it is exactly what we wanted.

Both Jamie and Scott are responsive to contact whether by email or phone or even our own WhatsApp group with them. They have been very easy to work with and nothing we have set them has ever been a problem.

The service has been excellent from start to finish!

Organic Stats
Organic Users
Month

1st Year

534.85%  increase in organic users

487.69% increase in new organic users

2nd year

99.76%  increase in organic users

110.47% increase in new organic users

Current Year

54.36%  increase in organic users over 6 months

1st Year

534.85%  increase in organic users

487.69% increase in new organic users

 

2nd year

99.76%  increase in organic users

110.47% increase in new organic users

 

Current Year

54.36%  increase in organic users over 6 months

The Results

Since the website launched in November 2019, LASE cosmetic has excelled in being one of the top cosmetic clinics within the North East.

During the first year, we launched the website which was SEO enriched with keywords and content. Unfortunately, the first year coincided with lockdown and impacted LASE’s full business potential to operate the clinic however, as we approach year 3, we’ve been able to show our clients the full potential of their business as they become one of the biggest cosmetic clinics in the North East.

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a hand with medical instruments above it
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